Demi-Permanent Hair Color
DEMI-PERMANENT HAIR COLOR LOOK & LEARN What you need to know to color and style like a pro.


Demi-permanent formulas are ideal for enhancing, refreshing or darkening hair color (either natural or previously colored). These formulas generally last up to 6 weeks, so they offer less commitment than permanent hair color.
Common uses include:
Clairol Professional crème demi permanente hair color is ammonia-free and mixes with a low-volume developer (1:1 ratio) to gently penetrate the cortex for deposit that lasts up to 6 weeks. Because the developer is dedicated and mild, the hair remains in optimal condition. Demi-permanent hair color is the fastest growing color category in the industry because of its versatility. It is excellent for glossing or for refreshing previously tinted hair for added vibrancy and shine, and is essential for color correction.

Clairol Professional crème demi permanente is the choice for refreshing the ends of previously tinted hair. Permanent hair color is applied to the regrowth only; then crème demi permanente is applied to the ends. Formulate 1-2 Levels lighter than target for a balanced result. Additionally, the use of Clear Mix Tones ensures an even tonal deposit on previously tinted, often faded and porous ends.

In the past, “soap caps” were done to refresh permanently tinted hair. This technique incorporates the permanent hair color formula used at the regrowth, water and shampoo. The results often become drab, muddy or browned out and the repeated exposure of ammonia to alkalized hair causes damage. However, crème demi permanente features SOY4PLEX, which provides conditioning and healthy shine. It is available in 13 intermixable shades in 3 Tonal Pillars: Neutral, Ash, and Gold. Plus, there are 2 Mix Tones: Warm and Clear, for endless formulation possibilities.

Mix Tones

Clear Mix can dilute any formula to ensure even deposit even on porous hair. Used alone, Clear Mix may lift up to 1 Level. Cool Mix is a Blue base that can drab any formula or create red violet tones when mixed with Reds.


Clairol Professional crème demi permanente may be applied to damp or dried hair. Timing is up to 30 minutes or 45 for optimum gray blending (up to 50%). Always strand test for timing. Thorough rinsing is necessary and the hair may be lightly shampooed and conditioned after.

Additional Advice

Clairol Professional crème demi permanente dedicated developer is a mild buffered formula, volume 10. This gentle formulation is recommended for best results with crème demi permanente color.