Clairol Hair Color Products: Find Recommended Comparison Products

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Clairol Professional remains committed to providing beautiful color. If you can’t find your favorite product, try our expert recommendations to get similar gorgeous results.
Click on a product below to find recommended comparison products.

Complements
Permanent

Complements
Demi-Permanente

Creme Toner

Luminize

Born Blonde
Toner

Born Blonde &
Instant Whip
Lighteners

BW2000

Complements
Permanent
Recommended
Comparisons

Like Complements? You'll love Premium Crème. Premium Crème's Deep Conditioning Soy Complex gives hair rich, luminous color with incredibly healthy looking shine.

Complements Permanent To Premium Crème Permanent

Complements Permanent	Premium Crème Permanente	Miss Clairol	Complements Permanent	Premium Crème Permanente	Miss Clairol	Complements Permanent	Premium Crème Permanente	Miss Clairol
12A	12A	HL-V	8N	8N	88N	8RC
10A	10A		7N	7N	87N	7RC
9A	9AA	30D	6N	6N	86N	6RC
8A	8A	28D	5N	5N	85N	5RC
7A	7A	42D	4N	4N	84N	4RC
6A	6AA	32D	3N	3N	83N	12G	12G	HL-G
5A	5AA	36D	2N	2N	82N	10G	10G	12G
4A	4A	46D	4RP		64R	9G
3A	3N	57D	3RP		68R	8G	8G	27G
2A	2N	48D	6R	6RR	206RR	7G	7G	41G
1A	1N	1A	5R	5R	5R	6G	6G	74G
12N	12N	HL-N	4R	4RR	204RR	5G	5GN	35G
10N	10N	12B1	10Rc			4G	4G
9N	8N + 10N	89N	9RC			3G	3G	39G

Complements
Demi-Permanente
Recommended
Comparisons

Like Complements Demi? You'll love Premium Crème Demi. Premium Crème's Deep Conditioning Soy Complex pampers hair for up to 65% more shine!*

Complements Demi-Permanent To Premium Crème Demi-Permanente

Complements Demi-Permanente	Premium Crème Demi-Permanente	Second Nature	Complements Demi-Permanente	Premium Crème Demi-Permanente	Second Nature
10A	10A		4RP
8A	8A	8V	3RP
6A	6A		6R	6R	5R
4A	4A		4R	4R	4RO
2A	1N + 4A	2V or 2N	10RC
1A	1N		8RC
10N	10N		6RC
9N	8N + 10N		4RC		4RO
8N	8N	8N	10G	10G
7N	6N + 8N	6N + 8N	8G	8G	8G
6N	6N	6N	6G	6G	7G
5N	4N + 6N	4N + 6N	4G	3G + 5G	4G
4N	4N	4N	3G	3G	3G
2N	1N + 4N	2N

*vs. untreated hair

Creme Toner
Recommended
Comparisons

Like Crème Toner? You'll love Premium Crème. Premium Crème's Deep Conditioning Soy Complex pampers hair for up to 65% more shine!*

Creme Toner to Clairol Professional Premium Crè Demi Permanente

Creme Toner	Clairol Professional Premium Crème Demi Permanente	Wella Color Charm Toner**
301D White Beige	10N	T11
302D Platinum Beige	10N	T35
303D Champagne Beige	10N	T11
307DChampagne Ice	10A	T18
311D Towhead	10A	T18
315G Extra Light Blonde	10G	T10
323D Extra Light Platinum	10A	T18

*vs. untreated hair
**Color Charm is always mixed in a 1:2 ratio. Process up to 30 minutes.

Luminize
Recommended
Comparison

Luminize To Premium Crème Demi Permanente

Clear Mix Tones:

No bleaches or dyes
Consistancy similiar to Luminize
Soy Complex provides healthy shine*

65% more shine vs. untreated hair

Premium Crème Demi Permanente Clear Mix Tones can be mixed with Clairoxide 20-volume developer to gently lighten natural and tinted hair 1-2 Levels with control.

How to use:

Mix 2 oz. Premium Crème Demi Permanente Clear Mix Tones with 2 oz. 20-volume Clairoxide developer in bottle.
Apply in virgin application, working approximately ¼” off scalp through ends. After application is complete, reapply to root area. Time for 15-20 minutes. Strand test every 5 minutes until desired Level of lightening is achieved.
To remove color build-up on ends: apply to mid-shaft area first, leaving the roots and last ½” of ends until last. Strand test every 5 minutes until desired Level of lightening is achieved.
Rinse, shampoo, condition.

Note: Wait at least one week/one shampoo after a chemical relaxer or permanent wave.

Born Blonde Toner
Recommended
Comparison

Born Blonde Toner To Clairol Professional Premium Crème Demi Permanente

Born Blonde Toner	Clairol Professional Premium Crème Demi Permanente	Jazzing	Beautiful Collection Moisturizing Color
351 Silent Snow	10A*	Icicle^† + Clear
355 Blissfully Blonde	10G*		BW30W 14K
356 Innocent Ivory	10A + 10N		B01N Champagne
357 Beautiful Beige	10N*		B01N Champagne
358 Winsome Wheat	10A	Icicle^† + Clear
361 Happy Honey	10G*		B30W 14K
367 Fresh Frost	10N*	Icicle^† + Clear

*Add Premium Crème Cool Mix Tones as desired to neutralize unwanted brassiness.
^†Where available.

Born Blonde &
Instant Whip Lighteners
Recommended
Comparisons

Born Blonde & Instant Whip Lighteners To 7th Stage Lighteners

7th Stage is the liquid lightener of choice because it is effective and easy to achieve maximum lightening with even results—even on resistant hair.

Maximum lightening provides up to 8-10 Levels of lift, even on resistant hair
Lightens resistant Levels 1-3 to pale yellow
Can be used on or off the scalp
Blue base helps to control brassiness for optimum lightening results

How to use:

Pour 4 oz. 20-volume Clairol Professional developer into applicator bottle.
Add appropriate amount of Lightening Activators to achieve desired Level of lightening and shake until dissolved:
To lighten to Gold or Yellow-Gold use 1-2 Activators
To lighten to Yellow or Pale Yellow use 2-3 Activators

NOTE: To lighten chemically relaxed or permed hair use 1/2-1 Activator.
Add 2 oz. 7th Stage Lightener. Shake well.
Time for up to 90 minutes. Strand test frequently until desired Level of lightening is achieved.
Rinse, shampoo, condition.

NOTE: Wait at least 1 week and 1 shampoo before lightening hair that has been chemically relaxed.

BW2000
Recommended
Comparison

BW2 is a dedusted extra-strength powder lightener. Mix with 10-, 20- or 30-volume developer in a plastic bowl to a creamy consistency.

10-volume — for slower, less lightening action and chemically relaxed hair
20-volume — for standard lightening
30-volume — for fast lightening

Apply only to areas that have not been decolorized previously. Process until desired lightness is achieved.

If hair has been relaxed or permed, wait at least one week and one shampoo before applying. Strand test to determine timing.

All recommendations are approximate. Results may vary according to hair conditions and porosity. For more information, call the Clairol Professional experts at 1-800-221-4900.