Clockwise Technique

What is Clockwise?
Created by Danny Lapointe, Clairol Professional Artistic Director

Model’s Hair: Natural Level 4 with dark brown color-treated ends

What products do you use?
Formula 1: BW2 mixed with 10-volume pure white crème developer.

Formula 2: Clairol Professional premium crème 4RR mixed with premium crème 20-volume developer.

Formula 3: Clairol Professional premium crème 3RR mixed with premium crème 10-volume developer.

Step 1

Step 1

Section off a small circular area at the center top of head. Working around the head, section off about 6 panels down to the hairline. Secure hair panels. Leave out large fringe area.

Step 2

Step 2

Use Formula 1 to pre-lighten every other panel to a Level 6 Orange-Gold. Rinse, lightly shampoo and condition. Towel dry. Re-section hair based on Step 1.

Step 3

Step 3

Apply Formula 2 to top section.

Step 4

Step 4

Next, working around the head, divide each panel in half and apply Formulas 2 and 3, alternating formulas between the top and bottom sub-section of each panel as you work around the head from scalp to ends. Separate each section with a sheet of foil.

Step 5

Process for 30 minutes. Rinse, shampoo and condition.


Clockwise Technique Product List

See exactly what you need to create this technique, then print the list for convenient shopping.

  • premium crème permanente 4RR
  • premium crème permanente 3RR
  • BW2
  • pure white 10-volume crème developer
  • premium crème 20-volume developer
  • premium crème 10-volume developer



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